I often contemplate what holds business owners back from sharing their own content.
It’s all well and good to retweet, reshare, repost and reblog but do you realize what that really does? It helps build the other person as an expert: not you.
If conversation is easy but writing not so much, consider a podcast. Either just you and the mic. You being interviewed. You sharing the mic with a co-host. Whatever works.
I now have 5 different podcasts on Soundcloud, iTunes, GooglePlay, Stitcher and PlayerFM. Some just me. Some interviews. Some niche series. I look for opportunities to use this tool as often as I can. Plus it’s freaking fun 😉