Originally posted on SFN Healthcare
Wednesday, September 24th
I’m going to lead with the date from now on so the frame of reference doesn’t get lost in the framework of me blabbing about SFN. We’ll try it out anyway.
SFN Oakville had a great turnout again and despite an upset tummy and overwhelmed brain I went out to support and enjoy James and the gang. I’m so glad I did. I know there can be a lot of barriers for people to attend networking events and this is one of the first times I just powered through and went anyway. It kind of reminded me of a yoga session in that you make it what you can. If you need to lie in Savasana (corpse pose) for the class, then you are encouraged to do so. Likewise, if you aren’t sure how to start networking and aren’t sure how to talk to people, then pick a goal of one. That’s what I did last night.
For the most part, I’m quite chatty. That’s the type of networker I can be sometimes. Words come easy. I find the small talk not too challenging. I’m able to circulate, tell my story and meet new people. Other times – not so much. I’m more the type to hang back with who I know, not reach out so much and not necessarily send out the right “vibe” to encourage people to connect. Last night was a mix of the two. But at least I made the choice to attend. To try and get over my stressed out brain, remember to bring business cards and no matter what type of networker I was, I was a networker who tried.
Having to network for my business is a new thing for me. I’ve always networked on behalf of my employer. I’ve had their story to share, my role in it and what the company could do for whomever I was engaging with. That’s easy. For me anyway, that type of networking is no brainer. I feel confident and secure in who I am and what I’m doing and who I’m doing it for. Now? Now it’s all about me. My story, my role as founder and what my company can do for someone. Holy crap! That’s a lot of me to be putting out there. Scary right? Not any more.
Thanks to attending networking sessions through SFN, I’ve been able to refine my story, practice engaging on behalf of my company and become more at ease with explaining to people how I can help their healthcare based company. New people aren’t quite as intimidating as they once were and, thanks to Shanta Nathwani, I get out from behind the table or the nice group of people you build up after a while. Trust me – when a woman with a black belt tells you to mingle, you mingle. And through that friendly push, I finally developed a tagline for my company: I take the risk out of communications for healthcare based companies. It took 3 or 4 meetups to come up with that and I can guarantee you that sitting at home in my office or working my clients would not have accomplished that.
So what’s my point? Whatever barriers you are putting up to networking, the only way they are going to come down is to network. To be the type of person who says I want to learn to tell my story and practice it over and over. I want to be the type of person who can engage and promote my skills and services. I am the type of person who can network and build connections that are beneficial to my business. Are you my type? Hopefully I’ll see you on October 8th at the SFN Health meetup and we’ll find out. Join us! I’d love to hear your story 🙂
Yours in health.